Volusion, an all-in-one website builder for retailers and brands, today unveiled Volusion 2, a new and significantly upgraded version of its software platform, underscoring the company’s refocus on the needs of small to medium sized businesses by helping them start selling on their websites faster. As part of this launch, Volusion also unveiled a new website, complete with an updated logo, branding and an improved UI, designed to engage with more founders in the SMB target market. These upgrades were driven by Volusion founder and CEO, Kevin Sproles, who recently returned to the helm of the company and helped it reach a new milestone, more than $25 billion in total transactions.
“Small and medium businesses deserve the same robust website features and level of service as the established enterprise,” said Kevin Sproles, Volusion CEO. “Since returning as CEO, my number one goal has been to get Volusion refocused to help these entrepreneurs succeed.”
Volusion 2, unveiled today, and currently in use with select Volusion clients in beta, represents a significant upgrade to the company’s core technology, which provides faster development cycles for Volusion clients (e.g.. adding new features and responding to demands at record speed), far surpassing what is currently available in the market. At launch, Volusion 2 integrates with Shippo, Paypal, Stripe and soon Zapier, Yopto, Square, Xero, and Amazon. Key features include:
Volusion’s Vow: Making Success Accessible
With Volusion, merchants can access everything they need to create a business, and sell products online, in one solution:
New Volusion Branding and Website
The new Volusion website is geared toward helping customers – new and existing – more easily find help and learn how to start and grow their businesses.
As part of its focused strategy, Volusion sold its cloud-based enterprise solution, Mozu, in October, 2016. Each Volusion employee and product are now 100% focused on SMB, which has resulted in increased revenues for the e-commerce company. Since Sproles’ return, Volusion has increased the average store revenue by over 8%, and processed more than 23M orders in 2016, generating over $3.6B in sales for Volusion merchants. Because Volusion doesn’t charge transaction fees, merchants keep more of that revenue. On average, a Volusion active merchant generates over $216k in revenue, more than 5x that of our leading competitor.
To learn more or to start creating your business on Volusion, visit www.volusion.com.