Today, SDL launched a unified suite of offerings to help marketers create and deliver seamless customer experiences across all channels, devices, regions and languages.
For a number of years, SDL have provided innovative software and service solutions via web content management, analytics, social intelligence, campaign management and translation services. Today, over 1,500 organizations, including 42 of the top 50 global brands, rely on SDL to deliver locally relevant customer experiences throughout the customer journey.
The SDL Customer Experience Cloud™ has been introduced in order to make it easier to deliver data-driven experiences at each point of the buying journey, regardless of location or device.
Regarding the launch of the SDL Customer Experience Cloud™, Mark Terauchi – general manager at the Corporate Brand Office at Fujitsu, had this to say:
“With thousands of customers all over the world, it’s especially important to have technology that allows us to engage with our user base in real time, in any language and context, from anywhere. We believe SDL can provide us with the ability to deliver a comprehensive customer experience, and the new releases from SDL will help us to advance our customer strategy more effectively.”
Additionally, Mark Lancaster – the CEO of SDL, also commented:
“We are in a new age of customer marketing where the journey and post-sale behavior can glean insights for brands to make smarter decisions about how they build relationships. This Customer Experience Cloud packs all the critical elements of customer experience management into one accessible suite and delivers on our vision that every marketer can meet the expectations of their global customer base and remain connected and responsive throughout the entire buyer journey.”
Based on customer demand, SDL has spent the last several years integrating its Customer Experience Management products to work together and to deliver the entire solution in the cloud.
Highlights of this new release include:
To find out more about the newly launched SDL Customer Experience Cloud™, check out SDL's official website .