Wix, one of the world's most popular website builders, has launched a campaign called CREATE, which aims to light up the sky of New York City for one starry night.
Wix – the winner of the 2014 CMS Award for Best Website Builder – has invited people from around the world to create and dedicate their own stars using unique Wix.com design tools. After creating a star, users can dedicate it to someone special before dragging and dropping it into a virtual sky, contributing to the creation of a collective star-field.
This star-field can be seen by anybody attending the CREATE event on November 1st 2014 at New York’s Madison Square Park. There, attendees will have thee unique experience of creating stars and shooting them up into the New York City night sky.
The CREATE campaign launches as part of Wix's collaboration with agency of record Silver + Partners, and ties directly into the company's mission to enable anyone to easily create a professional online presence, exactly the way they want.
Selected to be among the website building elite over at Website Builders Critic, Wix powers millions of websites for individuals and small businesses across the world. CREATE is just one of many great Wix ideas.
Avishai Abrahami, the Wix Co-Founder and CEO, made these comments regarding the project:
“Simplifying the web creation process is what Wix is all about. We give our users an advanced, code-free platform, and we're constantly blown away by how incredibly creative they get when there are no tech or design barriers to limit them.
The CREATE campaign celebrates this freedom. Wix.com lets you create anything online, and now, by simply dragging and dropping elements, you can even put stars in the sky.”
The Wix powered CREATE customization tools allow you to choose from a wide range of start shapes, sizes and colours. A caption of 140 characters can then be added before completion.
To create and dedicate your star, head over to the CREATE website.
Also, be sure to check out more of Wix via our CMS Directory.