Kentico 8.2 Released With eCommerce & Marketing Improvements

In keeping with Kentico's announcement last year pointing to an early 2015 release, Kentico 8.2 has now officially arrived.

With its headquarters in the Czech Republic, Kentico is a respected Enterprise Web Content Management System and Customer Experience Management solution, available on-premise or via the cloud. Founded in 2004, Kentico offers solutions for website building, intranets, community sites, and e-commerce websites.

Kentico 8.1 was recently released back in August 2014, and that version brought about its own set of features, including SharePoint integration and social marketing improvements. Kentico 8.2 has built upon those marketing features somewhat.

Kentico 8.2 Enhances eCommerce, Marketing & Collaboration

Kentico 8.2 allows marketers to quickly deliver the right marketing message, at the right time, via the right digital channel. Here's an overview of what's new.

Bi-Directional SharePoint Synchronization:
Kentico’s new SharePoint Integration module streamlines collaboration while facilitating better file sharing. Kentico’s new bi-directional SharePoint synchronization feature means that all changes made in Kentico will be made automatically on the SharePoint server. So, your files are always up to date, and everyone has the latest versions.

Easy Shipping Calculations:
With shipping costs affected by order value, size, weight, geography, shipping provider, and customer, providing shipping discounts and free delivery to certain customers can be difficult to calculate. One-size-fits-all solutions are not for everybody, so Kentico has made it easy to create a shipping module that presents all the tools you need to calculate shipping costs in your own custom user interface.

Enhanced Contact Management:
The newly introduced Kentico Contact Management module provides a 360-degree view of all your website visitors and customers as well as their behavior across all channels and devices. If you are using multiple tools to manage your leads, contacts and recipients, it can be a headache to sync them, import them and reuse them across all the platforms in use. With Kentico 8.2, you can easily import Contacts from a CSV file, segment them, and leverage them in the system.

Upon the release of version 8.2, Kentico's CEO and Founder Petr Palas made the following comments.

“With the new features contained in Kentico 8.2, we continue to show we not only listen to our customers, we respond to their needs.

We are constantly working to enhance our product to bring our customers the easy-to-use and affordable set of tools they need to launch and manage integrated digital marketing activities that are highly personalized, dynamic, and effective.”

To find out more about Kentico, visit their website, or check out their Kentico 8.2 announcement.

Plus, you can explore more of Kentico via our CMS Directory.