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Pulp fiction payday? Here’s why Squarespace is trading public life for a juicy private deal

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Storyblok is writing its next chapter with an $80M Series C. Here’s why it matters

<p>The composable revolution is upon us – and <a href="https://www.cmscritic.com/contentstack-raises-57-5-million-in-series-b-round-qa-with-ceo-neha-sampat/">Contentstack</a> is establishing its position as a frontline innovator.</p>
<p>Last week, the Content Experience Platform (CXP) category leader and composable architecture pioneer announced $80 million in Series C funding. <a href="https://georgian.io/" target="_blank" rel="noopener">Georgian</a> and <a href="https://www.insightpartners.com/" target="_blank" rel="noopener">Insight Partners</a> co-led the round with participation from <a href="https://illuminate.com/" target="_blank" rel="noopener">Illuminate Ventures</a>. Georgian’s Lead Investor Emily Walsh will join the Contentstack board along with Contentstack CFO David Overmyer.</p>
<p>“We look for high-growth companies with great leadership and a strong work culture," said Walsh. "We also love to help disruptors do what they do best. For all these reasons, we chose to double down on our investment. Contentstack’s ability to ensure customers are successful while also innovating at record speeds positions them as the leader in the CMS market. We are proud to co-lead this round and provide the Company with the support required for true category leadership.”</p>
<p>All three companies continue to grow their investment with Contentstack, contributing to a whopping $169 million raised thus far.</p>
<h2>Powering the composable future with headless CMS</h2>
<p>According to Contentstack, the company will use the infusion to support enterprise companies on their path to composable, helping them meet consumer demand for omnichannel and personalized experiences.</p>
<p>As the only <a href="https://www.cmscritic.com/top-free-headless-cms-platforms/">headless CMS</a> offering a solution to “integration hell” with <a href="https://www.contentstack.com/company/press/contentstack-launches-first-ever-no-code-automation-hub-making-composable-content-experiences-easy-for-everyone/" target="_self" rel="noopener">Automation Hub</a>, Contentstack delivers a viable path to composable for enterprises. By automating and streamlining hundreds of activities across technologies and vendors in real-time, enterprises can now more aggressively retire costly legacy content management systems (CMS). This also allows them to unlock digital experience innovation more broadly and realize a significantly greater return on investment (ROI).  </p>
<p>"We started Contentstack years ago because other solutions in the market did not meet the growing demand for cloud, omnichannel, and ease of working with other technologies," said Neha Sampat, Contentstack’s founder and CEO. "Embracing composable means embracing change, empowering teams, getting more bang for your buck, and continuing to win in a tough economic environment. With the best composable content platform and the industry's best customer care, Contentstack is determined to help companies on their path. For enterprises ready to challenge the status quo, Contentstack will not only be your ally every step of the way. We go beyond that – we won’t let you fail.”</p>
<p>The Company’s flagship <a href="https://www.contentstack.com/company/press/contentstack-expands-customer-support-launch-industry-first-cross-vendor-service-commitment-program/" target="_self" rel="noopener">Care Without Compromise</a> program ensures cross-vendor support in composable environments. With Automation Hub and Care Without Compromise, Contentstack is again at the forefront of the composable movement, which strives to set customers up for success in today’s rapidly changing business and technology landscape.</p>
<p>Reinforcing its commitment to composable, Contentstack is also a founding member of the <a href="https://www.cmscritic.com/the-future-is-composable-a-conversation-with-new-mach-alliance-president-casper-rasmussen/">MACH Alliance</a>. Now with over 70 members, the independent non-profit organization helps enterprises understand, select, and evolve with best-of-breed technologies – so they can leave slow and expensive “monoliths” behind.</p>
<h2>A growth streak built on composable</h2>
<p>Since Contentstack’s Series B in June of 2021, it has seen explosive growth as more enterprises have adopted composable architectures at the center of their digital strategies. The company has grown to more than 400 employees and is approaching over 50,000 users in over 70 global markets. In the same timeframe, Contentstack also delivered a cloud-agnostic solution supporting both AWS and Microsoft Azure in the US and Europe.</p>
<p>Contentstack has also doubled the number of customers they serve and nearly tripled ARR, all while maintaining a 97% customer retention rate. Additionally, Contentstack has scaled its book of business with some of the world's largest brands. According to its press release, 42% of its new customers claim revenues greater than $1B, and 35% of them are publicly traded.</p>
<p>Contentstack also won six 2022 Comparably "Best Places to Work" Awards and was honored as an Inc. "Best Workplaces" in 2021. <a href="https://www.bizjournals.com/austin/" target="_blank" rel="noopener"><em>Austin Business Journal </em></a>also named Neha Sampat one of Austin’s Best CEOs in 2022.</p>
<h2><strong>About Contentstack</strong></h2>
<p><a href="https://www.contentstack.com/" target="_self" rel="noopener">Contentstack</a> – the Content Experience Platform (CXP) category leader – empowers marketers and developers to deliver composable digital experiences at the speed of their imagination. Companies such as ASICS, Chase, Express, Holiday Inn, Icelandair, Mattel, McDonald's, Mitsubishi, Riot Games, and Shell trust Contentstack to power their most critical content experiences with uncompromising scale and dependability. Famous for its Care without Compromise™, Contentstack has achieved the industry's highest customer satisfaction rating. Contentstack is also a founder of the MACH Alliance, setting the industry agenda for open and composable technology that is Microservices-based, API-first, Cloud-native SaaS, and Headless. Learn more at <a href="http://www.contentstack.com/" target="_self" rel="noopener">http://www.contentstack.com</a>.</p>


Contentstack Raises $80 Million Series C, Focuses on Accelerating the Path to Composable for Enterprises

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Contentstack logo against purple background

<p>In yet another active week for technology movers and shakers, Nordic Capital has signed a deal to become the majority shareholder in Danish-based <a href="/siteimprove-seo-provides-all-in-one-capabilities-for-enhancing-search-performance/">Siteimprove</a> – an enterprise SaaS company with solutions for improving website governance and performance.</p>
<p>Founded in 2003, Siteimprove has been focused on web usability, providing an all-in-one, cloud-based Digital Presence Optimization (DPO) platform. Their suite of tools and services help organizations enhance their digital accessibility, data privacy, compliance management (such as <a href="https://gdpr-info.eu/">GDPR</a>), content quality and search engine optimization.</p>
<h3 id="leaders-in-website-accessibility">Leaders in Website Accessibility</h3>
<p>Siteimprove has built a strong reputation around their industry-leading accessibility solutions, helping websites deliver an equitable digital experience to people with disabilities. </p>
<p>One key to Siteimprove’s growth has been an elevated demand for accessibility scanning and monitoring, as websites in places like the U.S. have been under fire for <a href="https://www.natlawreview.com/article/ada-website-litigation-likely-to-increase">ADA compliance litigation</a> – particularly in the public sector. As accessibility awareness has grown, Siteimprove has also matured its training and partner programs, and developed integrations with content management systems (CMS) to help accelerate adoption.</p>
<p>Additionally, Siteimprove’s SEO and analytics tools are powering digital marketing programs and helping brands to enhance their overall website performance. As more businesses pivot to digital transformation in a COVID-19 world, the value of search and website health are becoming more critical than ever.</p>
<h3 id="why-did-nordic-capital-decide-to-invest-in-siteimprove">Why did Nordic Capital Decide to Invest in Siteimprove?</h3>
<p>Nordic Capital stated that Siteimprove has significant long-term growth potential, driven by increasing market penetration, expansion in key customer segments, and past investments in product development and platform solutions. Their goal is to fund Siteimprove’s continued innovation and expansion while elevating awareness for their social mission.</p>
<p>“We have long admired Siteimprove as one of the top SaaS companies globally, with great potential for further growth due to its world-class product offering, strong customer base, and expanding market coverage,” said Fredrik Näslund, Partner and Head of Technology &amp; Payments, <a href="https://www.nordiccapital.com/">Nordic Capital Advisors</a>.</p>
<p>“Nordic Capital will draw upon its significant experience and success in developing technology companies, working closely with the management team to continue Siteimprove’s journey as a strong and sustainable company. We are impressed by the Company and how its products reduce inequality in society by helping people with disabilities gain access to a digitalized world and drive growth across essential digital disciplines.”</p>
<h3 id="more-acquisitions-and-outside-investment">More Acquisitions and Outside Investment</h3>
<p>The last few years have certainly seen a “buying spree” across the digital experience and eCommerce landscape, with Adobe <a href="https://news.adobe.com/news/news-details/2018/Adobe-Completes-Acquisition-of-Marketo/default.aspx">acquiring Marketo</a> <a href="https://news.adobe.com/news/news-details/2018/Adobe-Completes-Acquisition-of-Magento-Commerce/default.aspx">and Magento</a>, Acquia <a href="/acquia-launches-new-open-digital-experience-platform/">receiving a major investment from Vista Equity Partners</a>, and Episerver recently <a href="/episerver-to-acquire-optimizely-the-worlds-leading-experience-optimization-platform/">announcing</a> its plans to acquire Optimizely. </p>
<p>In a fierce race to acquire customers and compete against commoditization, leading platforms are relying on M&amp;A and outside equity to grow their market value. Leading enterprise platforms – from CRM to email marketing – also appear to be consolidating, offering more all-in-one solutions in a monolithic manner. MailChimp, ConstantContact, and <a href="https://www.salesforce.com/">Salesforce</a> are just a few platforms that are now offering digital marketing, CMS, and other capabilities all in one place.</p>
<p>With this recent announcement, it appears Siteimprove is the latest player to enter the investment game in a world gone digital.</p>
<h3 id="about">About</h3>
<p><a href="https://siteimprove.com/">Siteimprove</a> offers the world's most comprehensive cloud-based Digital Presence Optimization (DPO) software. The Siteimprove Intelligence Platform provides eye-opening insights that empower more than 7,500 teams to create higher quality content, drive better traffic, measure digital performance, and work towards regulatory compliance – all from one place. They also offer best-in-class technical support, academy courses, services, and technology integrations.</p>


Nordic Capital Invests In Siteimprove, Plans International Expansion and Development

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Pulp fiction payday? Here’s why Squarespace is trading public life for a juicy private deal

Storyblok is writing its next chapter with an $80M Series C. Here’s why it matters

Contentstack Raises $80 Million Series C, Focuses on Accelerating the Path to Composable for Enterprises

Nordic Capital Invests In Siteimprove, Plans International Expansion and Development

What's the future of CMS in the AI era?