Articles - Page 170

Agentic AI for Agencies in 2026

bmckeiver

<a href="https://www.magnolia-cms.com/" rel="noreferrer nofollow noopener">Magnolia</a> today announces the launch of Magnolia 6.2, the latest version of its leading content management system (CMS), designed to manage connected experiences.
Along with a series of new features, Magnolia 6.2 provides a headless digital experience hub, which aims to take managing digital experiences in headless and omnichannel environments to the next level.
Within the hub, marketers can use Magnolia’s Visual Single-Page Apps Editor to re-use content across all channels and digital touchpoints, while maintaining autonomy for creating and editing all layouts and content. It also enables previewing of any experience before publishing.
Additional features mean users will be able to curate collections of content and data from external sources — with no programming required. Magnolia 6.2’s Multisource feature also allows for dynamic integration of multiple content repositories, whether on-premises or cloud, giving marketers a single access point to all available content and data that’s needed for greater personalization.
As an open platform, Magnolia 6.2 enables customers to choose the exact systems they need and helps them accelerate integration using Magnolia’s<a href="https://www.magnolia-cms.com/product/connectors.html" rel="noreferrer nofollow noopener"> Connector Packs</a>. New connectors to Salesforce Marketing and Commerce Clouds, Marketo, Adobe Analytics and more enable marketers to get out-of-the-box integrations to industry leading marketing technologies.
Commenting on the launch of Magnolia 6.2, Tim Brown, CEO at Magnolia said: “Brands today are expected to deliver personalized customer experiences across a myriad of different touchpoints. But it’s not easy. So much of what’s available to marketers today is either split into silos, lacking in integrations or overly-reliant on IT and developer support. For all the talk of great digital experiences, too many CMS’ rely on cumbersome architectures that don’t put the end user first.
“That’s what we set out to change with Magnolia 6.2 and our new headless digital experience hub. Our latest update lets marketers assemble experiences, instead of just entering content. It brings together all available data and content for personalization, no matter where it lives. The result is a platform that takes digital experiences to the next level; providing a more powerful resource for marketers, less hard work for developers, and ultimately, a better digital experience for customers.”
To find out more about Magnolia 6.2, visit the <a href="https://blog.magnolia-cms.com/author/antti-hietala/magnolia-6.2-headless-for-marketers.html" rel="noreferrer nofollow noopener">release announcement</a>.

Magnolia announces new 6.2 release, with first ever headless digital experience hub

cms-critic-staff

Contentful, the global leader in headless content management, today announced its App Framework — the new standard for companies to build a best-in-class digital experience stack, as opposed to buying a monolithic suite. This approach has been validated by Gartner, which found a <a href="https://blogs.gartner.com/benjamin-bloom/2019/12/20/360-review-integrated-suite/" rel="noreferrer nofollow noopener">28-point preference for a stack</a> over an integrated suite. Brands that assemble their own stacks maximize flexibility and agility to deliver digital experiences across channels while leveraging their existing investments.
The App Framework builds on Contentful’s market-leading extensibility, which champions the “modern tech stack,” an approach to assembling a group of best-in-class services, seamlessly integrated with open APIs. This approach also enables brands to evolve their tech stacks to incorporate new tools. Thousands of brands are moving from legacy suites to modern platform architectures.
“We’re in a new era of digital experiences, where customers expect unique brand experiences across an increasing number of channels,” said Steve Sloan, CEO of Contentful. “Brands can’t keep up with this demand using monolithic, legacy CMS suites. Contentful’s App Framework enables businesses to build connected experiences with scalable apps on a unified content platform.”
When customers connect their growing portfolio of digital experience services such as optimization, analytics, collaboration, translation, and deployment and delivery to Contentful’s content platform, they make more of both content and technology investments. That’s because the App Framework lets businesses scale services programmatically, instead of one-off integrations that are hard to maintain and upgrade. This gives Contentful customers and its partner ecosystem more agility and flexibility, while strengthening governance for customers’ global content operations.
“We are happy to team up with Contentful on our quest to enable our customers to create seamless commerce experiences,” says Dirk Weckerlei, Global Head of Partner Management at Commercetools. “Our microservices approach, combined with Contentful’s API-first App Framework, enables brands such as Bang &amp; Olufsen to unify content across all their channels.”
A set of new API endpoints, libraries and blueprints make up the App Framework. These tools are designed to help developers quickly build custom apps and integrate existing services. Developing apps is made easier because customers can use the open source code to build integrations and deliver digital experiences faster. Plus, more than a dozen independent software vendors, including Optimizely, Netlify and Commercetools, now offer apps on Contentful to help customers to apply these services across their entire organization in just a few clicks.
The number of companies using this technology is growing rapidly — Contentful has the largest technology and <a href="https://www.contentful.com/partners/" rel="noreferrer nofollow noopener">solutions partner</a> ecosystem among headless CMS providers. In addition to <a href="https://www.contentful.com/ecosystem/" rel="noreferrer nofollow noopener">technology partners</a> including leading third-party SaaS companies, Contentful partners with top global agencies such as EPAM, AKQA and Publicis Sapient. With the App Framework, tech partners can more easily connect their services with the Contentful platform and equip customers with new capabilities; meanwhile, solution partners can build richer digital experiences for brands by creating custom apps to service or resell to their clients.
“Global brands like Bang &amp; Olufsen need to maintain a luxury digital experience across numerous channels, which is only possible with a content platform that’s extensible and modular,” said Om Singh, Head of Engineering, Nordic at Publicis Sapient. “We confidently recommend Contentful to our clients because we know it will easily integrate with commerce solutions, digital displays or any future customer touchpoint.”

Contentful launches App Framework under new CEO

<a href="https://u7061146.ct.sendgrid.net/ls/click?upn=4tNED-2FM8iDZJQyQ53jATUeS0h4DJ623Zdp12Z8IUD4NRrOE19deqmmvxd5LSqfP-2BCBl-2Fm6mlVCZeuUGmOuaSKaj3w8pVOMfpjQivDrGHEOwWLvbzzfAlJbPGpFNGTNmaKwBluWvqYlE6-2FplUoTgs-2FViyLKNFkmRC0LF0l5b7pFcFLG51bR1kozc6G-2FsBGTv4NiFXmFETZZeGSzOCvKPf72zUvulPmBvzXmypgH1NUiZ5t2QeF-2BQTBxL6n7zbEutI6ZG4_mdytbyizDIdVO1JQUbUtCUfTtSkZ3al2-2FoZcynX0Ktn6hOE7IfOACcFjaA4gaM87CLaIV8D-2F4R3bXVK-2F39GQKZa7LoEedhOhatWDdO5RiK8RFpGGroK7F-2FcLFKwui72-2Bhe7QUr-2FZk1iSABX-2BEw1CJwLz3PJ4d-2BqQcHNBkHMS9C5RWqZ3kUIFZIzdmxs-2F-2FdErWZYOxBgdLNaGgR-2Bd6bTQhdy1nJgXWqeGKyRh3K8hqqgJU49ZORB9N0JvCg1xZH-2FutfMcPgFa0fqMN7lY6wdX-2B-2FU7Plpf6-2F6dQpk4jVCBkbE0iIeSVEsQpcZRzjLJ9MhGcKqIKM7o-2FHK9EAqTkvc-2FwgUxD4qcSEa5KfyM2iBCH-2BA-3D" rel="noreferrer nofollow noopener">Nuxeo</a>,  the leading cloud-native Content Services Platform (CSP), today  announced 2019 revenue and growth figures that reflect the company’s  ongoing success in the fast-growing Content Services market, where Nuxeo  continues to outpace its competitors.
In 2019, Nuxeo's revenues grew by 32 percent, with Q4 revenue growing  46 percent year-on-year, making the company one of the fastest-growing  vendors in the Content Services and Enterprise Content Management (ECM)  market. 2019 continued a well-established trend of rapid growth for  Nuxeo and the company has achieved a sustained 40 percent compounded  annual growth rate (CAGR) since taking investment from Goldman Sachs and  Kennet Partners in 2016. In fact, the company has more than tripled  revenues over the last four years.
In addition, customers are deploying the Nuxeo Platform via the cloud  at an accelerating pace, as evidenced by a 63 percent increase in the  company cloud revenues in 2019. Nuxeo Cloud now represents 32 percent of  the company’s total recurring revenue.
“We have a sustained, strong track record of success in the Content  Services market,” said Eric Barroca, CEO of Nuxeo. "The results and  milestones we achieved in 2019 illustrate that we’re meeting the complex  information management challenges of global enterprises. We anticipate  another strong year in 2020 as more enterprises continue to embrace the  Nuxeo Platform to address a variety of different business needs, from  modernizing large-scale legacy ECM systems for leading financial  institutions to helping fashion and apparel companies to accelerate  their digital supply chains and bring new products to market much more  quickly.”
2019 was a year of innovation for Nuxeo as the company launched two  new cloud services and delivered numerous new platform features. In  July, the company introduced <a href="https://u7061146.ct.sendgrid.net/ls/click?upn=4tNED-2FM8iDZJQyQ53jATUV-2FnaGUdJN1Rf8R29HcZZ-2FLaKI1HaEL79nRXBLCPPHDlVkU6cCupg1XSG-2FTNb6IGyjk76MeNaub5EJU7-2Fppm2KxxbTcwhW6ZmCriXMxF0TQOPhNhF-2FocCNUBPIb5QHDUoQ-3D-3Drj0g_mdytbyizDIdVO1JQUbUtCUfTtSkZ3al2-2FoZcynX0Ktn6hOE7IfOACcFjaA4gaM87CLaIV8D-2F4R3bXVK-2F39GQKZa7LoEedhOhatWDdO5RiK8RFpGGroK7F-2FcLFKwui72-2Bhe7QUr-2FZk1iSABX-2BEw1CJwLz3PJ4d-2BqQcHNBkHMS9C5RWqZ3kUIFZIzdmxs-2F-2FdErHeBXKi5EyIv5zoAJNpK1UcpT26kzgX6Nh-2FgY0BuomuNlKlA8r5MpOlYGF9YSs4mA20o0aTa0kurAQLZjbdRNb1ZJlX3FTBoVuFwBjw8-2Bbyts1jRTLFPM3HZWO-2BY66aphMFy469xU2VRsEWEv-2BmqrlO93zrsgzNlVqawRLzrDiL4-3D" rel="noreferrer nofollow noopener">Nuxeo Insight</a> and became the first CSP vendor to release a fully-trainable artificial  intelligence (AI) offering for content. In November, the company  launched its Nuxeo Transformation service, a fully-elastic cloud service  for rendering and transforming content and digital assets at extreme  scale.
“We are focusing on delivering breakthrough technology to our  customers,” explained Barroca, “Our Nuxeo Insight service is the most  advanced, trainable AI engine in the Content Services market today. It  enables our customers to build custom AI models using their own content  and data to deliver real, quantifiable business results, like  recognizing talent and products, identifying characters and other  intellectual property, and intelligently classifying documents and  content -- all at an unprecedented scale and with exceptional accuracy.”

Cloud Deployments Drive Rapid Growth of Nuxeo in 2019

eZ Systems, the digital experience company, announced today it has  acquired an e-commerce software from silver.solutions, the e-commerce  solution provider specializing in delivering B2B e-commerce  solutions. This deal strengthens eZ Systems’ offering, covering the  full spectrum of modern digital experiences, enabling it to accelerate  the development of new e-commerce capabilities.
“From the outset, silver.solutions developed its commerce technology  on top of eZ Platform and Symfony so it was a natural choice for us to  make this acquisition,” says Bertrand Maugain, co-CEO and CCO at eZ  Systems. “Unlike some of our  competitors, we are not adding a new disjointed technology to our  portfolio but building upon the solid and compact foundation that eZ  Platform offers.” He adds, “As we have evolved from being a pure CMS  provider to become a true DXP vendor – where content,  commerce, personalization, interoperability and extensibility are key  elements – so has the need for us to be able to respond to changing  market conditions in a fast and agile manner.”
A long-time partner of eZ, silver.solutions originally developed its  commerce technology as an extra layer on top of eZ’s earlier technology.  Since 2017, silver.solutions developed an e-commerce solution embracing  eZ Platform v2 and in  2018 partnered with eZ Systems to engineer and offer its e-commerce  capability as part of the eZ solution under the eZ Commerce name. As of  today numerous customers have benefited from the synergies of having  both technologies work seamlessly and flawlessly  together.
“We at silver.solutions are delighted about the acquisition as eZ  Systems has the engineering resource and vision to develop the core  product further. This enables us to concentrate on developing B2B  e-commerce add-ons and adapt the software  to meet specific customer requests. silver.solutions will continue  offering its existing e-commerce solution silver.eShop. Thus we can  offer two solutions to our customers depending on their requirements and  strategy,” says Ania Hentz, CEO, silver.solutions.
Roland Benedetti Chief Product Officer at eZ Systems added:  “Increasingly, Enterprises need to enable their customers to transact  online in a smooth, secure and easy way, e-commerce has become a core  part of what Digital Experience Platforms  need to offer. Integrating an e-commerce solution as a core part of our  platform, we can extend the set of capabilities our platform offers. In  particular, we can now provide strong integration capabilities with  business back-ends such as ERP and CRM systems  like MS Dynamics, SAP or others.”
silver.solutions’ team will support eZ during the transition period  and eZ will ramp-up resources dedicated to the development of more  e-commerce capabilities and will accelerate investment in the  development of the software.  As a strong  partner and experienced e-commerce experts, silver.solutions will  continue to develop innovative B2B e-commerce solutions and their  successful business as a full-service provider.

eZ Extends the Capabilities of itsDigital Experience Platform (DXP) with Advanced and B2B Commerce Capabilities for Digital Experiences

With  revolutionary technologies such as virtual reality and augmented  reality becoming more widely adopted by the education and business  communities across the world, the need for dedicated content management  systems to facilitate content creation for AR and VR is more urgent than  ever. And while many have introduced systems for either AR or  VR devices, the experienced team behind Fectar has become one of the  first in the world to launch a full, cross platform solution along with  accompanying app.
Trialled  in the Netherlands throughout 2019, the innovative no-coding cross  platform publishing solution has been readily adopted by schools,  universities and business users, with hundreds signing up in just three  months.. Now available to educational institutions and other  organisations worldwide, the cloud-based Fectar Studio platform enables  content creators to publish interactive AR and VR presentations to  Android and iOS smart phones and tablets, as well as to VR devices  including Oculus GO and Oculus Quest. There are plans to introduce  compatibility with more devices such as the HTC Vive within the coming  months.
Fectar  Studio also differentiates itself from other content management systems  through improved features and functionality. While the recent trend has  been for CMS tools to offer content only, Fectar Studio provides users  with more options, such as the addition of buttons, hyperlinks,  questions, navigation, audio, and more to create engaging interactive 3D  AR/VR content.It also allows users to track how their creations are  being used with easy to access statistical data.
<blockquote>Eugène  Kuipers, CEO and Founder of Fectar says, “AR and VR just got easy.  Within just a few weeks of our initial launch in 2019, the level of  interest and adoption was astounding. Schools and business users alike  have been quick to embrace the incredible potential of augmented and  virtual reality and deploy Fectar Studio and our app to create and view  beautiful and engaging presentations using AR and VR.</blockquote>
<blockquote>“We’ve  already witnessed fantastic results, especially in the education field.  A number of our users reported double-digit increases in revenue and  reductions in training costs while simultaneously reaching a whole new  level of customer and student engagement. We really are at the start of a  new era of content creation, and we’re confident this is a true game  changer for the industry.”</blockquote>
While  virtual reality — a fully simulated experience — and augmented reality —  the art of overlaying simulation onto a real world environment — are  becoming increasingly utilized within the business and school setting,  these technologies are still very much in their early days, and many  apps that are being developed are designed exclusively for a single  platform or a single usage. This introduces a problem for businesses and  schools who want to engage with audiences who are using the  ever-growing selection of AR and VR devices available on the market.
A  further obstacle that has shown to be standing in the way of AR and VR  content success is the need for businesses and educational content  creators/publishers to utilise an in-house or outsourced development  team to change their content. Fectar directly addresses this concern  with a CMS, Fectar Studio, which can be managed without any technical  skills. Designed by a team of multiple award-winning developers,  creatives, and serial entrepreneurs, the simple system can be used  easily by anyone.
Fectar  Studio is already being widely adopted within the education, media and  design, manufacturing, retail, and real estate sectors, with many other  industries showing interest in the unique CMS and app. The Fectar team  is currently offering free weekly online courses for content creators  across all industries, providing them with the knowledge they need to  get started with the CMS.
Businesses  can now apply for a free 14 day trial of Fectar Studio through the  website. You can download the free Fectar app to view more than 100  different free use cases created by partners. Content creators can  register interest for becoming part of the global partner network.
To find out more about Fectar and Fectar Studio, visit <a href="https://u7061146.ct.sendgrid.net/wf/click?upn=84Em28S1K9SvtzcUtu04EtgdLxQNvmAf9sBzq7iGlMU-3D_BJkGAKsGgbHh2-2BIfs195dXmFVeDYX-2FZKM9gkPeb7NkTBYdnfNsOBRhdLBhqDWMdaBX0NwYmdr73k2k6eieHVauB8oV3XC3u4omN-2BIaLS5xF-2FyfD9a-2FZzrDjkq9TfLB7S5z2HT43TqvpJjVUrjIESShPPQNwHlEB7pYK76FWcUwLn4E-2Bv30BI4lLfdYZzKckSpJfJZt4w6zr6qiQeqVG1olixpJuvjIYjohoJ-2BOY-2BRiKN5YKH-2BAtU-2FL-2B4eRxRVgcN225UBF2NaZ1Vu2MIVVgebbutMCJG4EVnNnSQtXQr5b-2BCU5bPGzUQ1aLaa4MsqVA4XZvCqiuraIWzHaA-2F5BwZGwbNEwAjR-2Bte0xYHgS2iDXU-3D" rel="noreferrer nofollow noopener">www.Fectar.com</a>

Cross Platform CMS for AR and VR ‘Game Changer’ for Future of Content

Drupal has recently released their version 8.8.0, which is a relatively minor update to their popular CMS. This update does not include any important security patches, which makes upgrading to this level more of a personal preference than a strict requirement for site owners. Their upcoming upgrade schedule includes both version 8.9.0 and 9.0.0 on June 3, 2020. The 8.9.0 will be their long-term support version (meaning no additional feature upgrades) for Drupal 8.x. Drupal 9.0.0 will obviously be a significant release, and we’ll have details on that as they come out.
Changes in Drupal 8.8.0
While this is a relatively minor upgrade, there are some nice changes that many webmasters will appreciate. The major updates are as follows:
<ul>
<li>Stable Media Library – This will allow you to easily access and use images, videos, documents, and other media throughout your site with just one upload. This can be accessed right from the library, making it easier than ever to manage your site’s media. Other CMSs have had similar features for some time, so it is good to see it added to Drupal.</li>
<li>Claro Administration Theme – A new administration theme, called ‘Claro’ has been added to Drupal core. It is still considered ‘beta experimental stability’ but appears to work quite nicely. The theme is more touch-friendly, and has an attractive overall layout. The other admin themes are still available, so give this one a try and see if it is something you like.</li>
<li>Improvements to Workspaces – Hierarchical workspaces can now be defined, and they can now work with Content Moderation. In addition, path alias changes can be staged on the system, which is convenient.</li>
<li>Support for Composer now Native – Composer has long been a popular with Drupal users, but has required third-party projects to set up. With this version there is native support for Composer.</li>
<li>Experimental Help Topics Module – Task-based help topics beta has been added to the Drupal system, which will allow the help system to operate better using modules rather than tasks.</li>
<li>Improvements to Migration – Updates to the migration system have been made that will allow handling of vocabulary language settings, term language information, localization, and more.</li>
</ul>
<h3 id="how-to-upgrade-to-drupal-8-8-x">How to Upgrade to Drupal 8.8.X</h3>
Anyone running a lower version of Drupal can easily upgrade to version 8.8.X by running the update.php just as with previous updates. Those running version 8.7 need to be aware that security fixes will only be offered for that version until June 3rd, 2020 after which point they must upgrade (either to 8.8, 8.9 or 9.0). Long term support for Drupal 8.X will be provided only for 8.9.X, so those who don’t want to move to 9.0.0 when it is released will need to keep this support schedule in mind to avoid experiencing security issues.
Those who are still on Drupal 7 can also upgrade to version 8 using the normal process, which will bring them to the latest available version. Support for version 7 is going to end on November 2021, so webmasters still have some time to remain on that platform. From November 2021 to November 2024, there will be a vendor extended support program available for those who want to remain on the older system as long as possible.
For additional information, please click <a href="https://www.drupal.org/blog/drupal-8-8-0">HERE</a> to view the full release notes.

Drupal 8.8.0 Released

michael-levanduski

Elastic Path, the leading provider of headless commerce solutions, today announced it has acquired fellow commerce technology leader Moltin to create the industry’s only commerce platform that enables every business leader to quickly and easily leverage microservices to gain a competitive advantage in the market.
This acquisition comes as global demand grows for extensible, flexible, and scalable enterprise commerce solutions and bolsters Elastic Path’s mission to empower businesses to transform every customer interaction, across B2C, B2B, B2B2C, and B2B2B use cases, into unique and engaging digital commerce experiences. Through easy-to-use business user tools, a comprehensive library of ready-to-use commerce experiences, and the ability to extend commerce functionality with ease, Elastic Path can now help brands, manufacturers, and retailers deliver digital customer journeys that are fully tailored to their businesses.
<blockquote>“Our customers want secure, battle-tested solutions that provide the flexibility to cover every commerce experience possible, ranging from websites and retail stores to mobile apps, chatbots, VR and IoT,” said Harry Chemko, co-founder and CEO at Elastic Path. “We have been committed to leading the charge in commerce innovation since our founding, and with the talent and technology Moltin brings to the table, Elastic Path enables every business to deploy revolutionary commerce experiences faster, easier and at greater scale than any other solution in the market.”</blockquote>
Elastic Path pioneered the “headless” approach to digital commerce nearly a decade ago as a way for companies to gain more flexibility as compared to legacy commerce platforms. As businesses strive to differentiate themselves in increasingly crowded markets by delivering unique commerce experiences, a microservices-based architecture has proven to be unmatched in terms of the flexibility it offers.
In a commerce environment, a microservices-based architecture leverages decoupled services that are easy to update or replace based on the needs of a particular touchpoint, such as a complex B2B website, mobile app, or physical kiosk, allowing a business to be more agile in its approach. To date, however, microservices have been out of reach for most businesses given the technical sophistication required. By acquiring Moltin, Elastic Path has created the only solution that makes it fast and easy for every business leader to unleash the power of microservices.
Elastic Path has redefined its new and improved Elastic Path Commerce Cloud platform around five key tenets:
<ul>
<li>Easy-to-use business user tooling: Maximize the monetization of digital initiatives with intuitive and robust business user tooling, which provides all the necessary commerce capabilities to launch and iterate on personalized and contextually relevant experiences in real-time.  </li>
<li>Comprehensive library of pre-built and ready-to-use commerce experiences: Launch new revenue channels on demand using the most comprehensive library of ready-to-use commerce experiences including multiple website experiences, a progressive web application (PWA), Alexa Voice Assistant, Facebook chatbot, social login, self-checkout for retail stores, Zendesk customer service, magic mirror, augmented reality, self-checkout for pop-up events, IoT, embeddable cart and checkout buy button, and more.  </li>
<li>Future-proof extensibility: Set up and update integrations with any third-party solution quickly and easily. There is no tangled web of customized plugins that locks businesses in and stifles innovation.  </li>
<li>Choreographed microservices: Deliver digital experiences that are fully tailored to business requirements with the most flexible headless microservices architecture that can be consumed modularly. Combined with Elastic Path’s Cortex API Orchestration layer, Elastic Path provides businesses with the agility and control needed to deliver fitfor-purpose experiences across any digital channel. </li>
<li>Enterprise-grade scalability: Grow confidently by leveraging the expertise Elastic Path has gained from supporting unmatched scale and mission-critical digital commerce for more than 300 of the world’s leading brands, manufacturers, and retailers, including Intuit and T-Mobile.</li>
</ul>
Elastic Path is now the only commerce platform to provide secure, enterprise-grade deployment options across multi-tenant SaaS, single-tenant SaaS, private cloud, and on premise. The advantages of the new unified platform are available to customers immediately.
All of Moltin’s global employees have joined Elastic Path, including engineering, customer support, sales, marketing, and operations. Elastic Path has also maintained Moltin’s U.S. and U.K. offices in Boston and Newcastle. With complementary development and customer support operations locations, Elastic Path has expanded its time zone coverage for current and future customers operating globally.
To learn more about how Elastic Path can empower your business to accelerate digital innovation, visit Elastic Path booth #1453 at NRF or go to <a href="https://www.elasticpath.com/">ElasticPath.com</a>.

Elastic Path Acquires Moltin

Shopify - The global commerce platform

Build your business with Shopify to sell online, offline, and everywhere in between.

The global commerce platform

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Check  the product out at the store. Buy it online. Have it delivered at the  doorstep of your home or office. The omni-channel retail experience is  becoming increasingly ubiquitous, and businesses are going all out to  develop smarter, more seamless engagement strategies for the  ‘post-digital’ world.
More  and more retailers are beginning to understand that merely having a  presence on multiple channels is no longer enough to woo new markets.  Brands are boosting omni-channel engagement by creating personalized,  on-demand content that enriches the customer journey across channels by  offering contextually relevant information and experiences.
In  fact, a powerful omni-channel strategy that delivers a unified brand  experience can unlock new markets and increase your customer base - and  that’s why it’s important to have a strong foundation in place from the  start. Here are 5 essentials that go into building a modern omni-channel  strategy.
<h3 id="data-management-for-consistency-and-convenience">Data Management: For Consistency and Convenience</h3>
Having  a single source of truth or a “golden record” of product information,  i.e., a consolidated, well-defined version of all data entities present  in an organizational ecosystem, is at the heart of effective data  management. This helps you create richer brand experiences by ensuring  that every customer touchpoint offers relevant and consistent  information for every product, thereby letting customers seamlessly move  from one channel to another in their buying journey.
<h3 id="unified-connected-systems-power-omnichannel">Unified, Connected Systems Power Omnichannel</h3>
Siloed  systems and disparate workflows are anathemas to any omni-channel  strategy. To create a seamless customer experience (CX), you’ll need to  deploy APIs to accelerate data transfers and smoothly integrate  mission-critical applications needed to improve your technology  landscape. This way real-time inventory can be synchronized between  physical/online stores with integrated customer data and dynamic  workflow engines. It further makes sure optimum omni-channel enablement  on customer touchpoints like IoT devices, point-of-sale, kiosks, and the  likes.
<h3 id="shared-workflows-help-everyone">Shared Workflows Help Everyone</h3>
It’s  hard to execute omnichannel retail if you don’t have shared workflows  between your stakeholders. Shared workflows make it easier for employees  and third parties to access product information that’s most relevant to their  role. For example, a digital marketer may not need to know the product’s  expiry date or it’s temperature threshold for spoilage, but a logistics  operator could very well find this information essential. Over the  years, several Product Information Management (PIM) solutions have made  it easier to accurately distribute relevant information throughout the  retail landscape. By storing this information in a master file, and  enabling access via API calls, PIM platforms act as a key enabler of any  omni-channel strategy and helps your stakeholders to effectively  contribute to enriching the customer experience.
<h3 id="product-attributes-and-rich-media-integration">Product Attributes and Rich Media Integration</h3>
The  importance of having product attributes assigned to each inventory unit  within your database simply cannot be understated. Not only do product  attributes offer your customers a richer, more relevant view of their  prospective purchases, they can also help nudge them along their buying  journey. Through videos, images and accurate product descriptions, it  can be made easier for warehousing and in-store staff to acquire better  product visibility, which helps them in creating a more compelling  retail experience for the buyer.
<h3 id="segmentation-and-targeting-are-essential">Segmentation and Targeting Are Essential</h3>
If  you aren’t using your customer data to create personalized and relevant  experiences for your customers, you’re not taking full advantage of  your analytics. According to a study by MarketingSherpa, <a href="https://www.emarketer.com/Article/Please-Dont-Unsubscribe-Why-Consumers-Email-Fatigue/1015219" rel="noreferrer">more than 20% of customers</a> opt-out of brand communications due to receiving irrelevant content.  This demonstrates how important it is to segment your target markets and  tailor unique content that is relevant to each section of customers  that engages with your brand. For example, millennials may like  receiving vibrant and contemporary content on their smartphones, while  specific, offer-based emails may appeal to an older audience.
<h2 id="to-summarize">To Summarize</h2>
A  good omni-channel strategy has the potential to exponentially grow your  customer base and revenues. The Harvard Business Review recently  conducted a study showing that <a href="https://hbr.org/2017/01/a-study-of-46000-shoppers-shows-that-omnichannel-retailing-works" rel="noreferrer">73% of shoppers used multiple retail channels.</a> This statistic supports a study by the Aberdeen Group, stating that retailers with a powerful omnichannel game retained <a href="https://www.digitalcommerce360.com/2013/12/31/why-omnichannel-strategy-matters/" rel="noreferrer">over 89% of their customers</a> – which is staggering, to say the least.
To  truly master the omni-channel ecosystem, you’ll need to engage in active  experimentation. It’s not enough to just hit fire-and-forget on your  automation workflows - you’ll need to constantly tweak and re-engineer  product experiences on different channels to see what works best for  each of your target audiences.   
Based  on this article, consider how well your enterprise has executed  omni-channel and whether there are any glaring gaps that need to be  filled. Also, consider investing in a solid product information  management (PIM) and master data management (MDM) strategy that can help  you address all of the above without breaking a sweat. And remember, at  the end of the day, CX is what makes or breaks any omni-channel  strategy. That’s why it’s important to continually deliver new customer  experiences that aren’t confined to a single platform but can instead be  uniquely experienced across a plethora of touchpoints.

5 Key Factors That Go Into Building Unified Omni-Channel Experiences

dietmar-rietsch

<a href="https://www.magnolia-cms.com/" rel="noreferrer nofollow noopener">Magnolia</a> today announces the opening of a new office in Shanghai,  confirming its long-standing commitment to China and Asia.
The  new office adds to Magnolia’s already well-established presence in  Asia, with two offices having previously opened in Singapore and  Vietnam. The company also has certified  partners serving customers in North Asia and India.
Through  the new Shanghai office, Magnolia looks to expand its offering of  content management and digital experience technologies to the rapidly  growing APAC market.
To coincide with the office opening, Magnolia has also launched its first <a href="https://www.magnolia-cms.com/zh_CN/" rel="noreferrer nofollow noopener">Chinese website</a> to meet the growing demands for best of breed enterprise  CMS platforms in the region.
<blockquote>Commenting  on the office opening, Don Lee, Managing Director, APAC at Magnolia  said, “Having recognised a need for intensive personalisation to provide  unparalleled,  unique experiences to customers, Chinese brands are now investing in  marketing technology designed to improve digital experiences.</blockquote>
<blockquote>“This  evolving market opens up major opportunities for Magnolia, with growing  demand for platforms and tools that can help businesses manage their  expanding marketing  ecosystems.”</blockquote>
<blockquote>He  added: “Our global business is growing rapidly, and we see huge  potential to drive further growth through this expansion into Shanghai.  And with an extremely attractive  talent pool in Shanghai, we’re looking forward to extending our  offering to the Greater Chinese markets.”</blockquote>
To find out more about Magnolia’s global offering, visit <a href="https://www.magnolia-cms.com/" rel="noreferrer nofollow noopener">https://www.magnolia-cms.com/</a>

Magnolia expands in China with new Shanghai office

As popular in name as these three open source CMS are, the fact of the matter is they are simply NOT the best CMS on the market. I realize that this statement may upset people in their camps but it is a  statement of fact.
For years, people's honest intentions have been doing these content management systems a disservice by blindly recommending them for everything under the sun just to help them gain more popularity and a  larger user base. What they don't realize, however, is this type of action does more to hurt the project's name than to help it (in most cases). Today, I'm going to explain to you why these three popular CMS  simply are not the best ones on the market.
I've been waiting to write this post for some time but I think it's very important and may help people understand how to properly choose a  CMS without making blind assumptions that hearing a brand name over and over means it's automatically right for them.
When lurking around Quora and other popular QA websites, I often come across people asking questions about which CMS they should consider for their project. The exchange normally looks something like this:
The question: What CMS should I use?
Reply 1: Definitely Joomla, it's the best!
Reply 2: WordPress all the way!
Reply 3: Drupal is way better, I'd suggest taking a look at it!
This type of blind recommendation, as I mentioned above, not only adds no value to a conversation but also does nothing but further confuse the person who is asking the question in the first place. In this single question, without any qualification of what this user needs or wants from a CMS, three completely different systems with three completely different skill levels have been recommended and the fact is,  as much as this may upset those who are in either of these camps, none are the best.
Let's discuss something very important for a moment. This may come as a shock to you but…
<h3 id="there-is-no-best-cms-">There is no BEST CMS.</h3>
There, I said it.
I'm sorry to all of you in the Joomla, Drupal, and WordPress camps but the fact of the matter is, but your CMS is simply not the best. Of the thousands of content management systems on the market has their own strengths. There are some that are suited better to blogging, some that are great for complicated projects requiring more of a framework, and some that are better for multilingual websites, and that's just describing a few use cases.
Some of you may be wondering why then, do we have a number of “Best CMS” related categories in our <a href="/awards/" rel="nofollow noopener noreferrer">CMS awards</a>. The reason is simple, people want to be able to vote and nominate on their favorite projects and I wanted to make sure that some of the lesser-known projects get their moment in the spotlight. I think it's worth helping projects of all kinds get exposure. While the terminology  “Best CMS for Enterprise ” may not seem like the best idea, I've tried to break them into specific categories to help align them with a purpose so that rather than a simple Best CMS award, which wouldn't be very valid given what I've just told you above.. a Best CMS for Enterprise, for instance, is easier to identify because you are identifying its purpose. I don't like using the term Best CMS in any wording which is why I've split them into more specific categories this year.
Now, let me tell you why these products are not the best CMS on the market. I'm sure this is likely going to upset some people but I think these things are important to identify.
<h2 id="wordpress-is-not-the-best-cms">WordPress is NOT the Best CMS</h2>
WordPress is, first and foremost, a blogging platform. Yes, I know,  there are those who say it's the best for everything under the sun including corporate websites and more but the fact of the matter is that when the developers are working on features for WordPress, writing blog posts is their #1 focus, not whether or not it can run a realty website or law firm.
Furthermore, WordPress suffers from something a lot of content management systems suffer from.. too much dependence on plugins. On top of this, plugins are not tested by any WordPress core developer to ensure they pass some form of QA before entering the plugin repository.  As a result, issue such as this one can occur: <a href="http://www.pcworld.com/article/2458080/thousands-of-sites-compromised-through-wordpress-plugin-vulnerability.html"> http://www.pcworld.com/article/2458080/thousands-of-sites-compromised-through-wordpress-plugin-vulnerability.html</a>
<h3 id="more-plugins-more-bloat">More Plugins = More Bloat</h3>
Again,  there will be those who argue with me on this but it's a common issue across content management systems everywhere and with WordPress specifically, it is virtually impossible (note that I said virtually) to run WordPress without installing at minimum 5 plugins from the plugin directory.
<h4 id="why-is-this-an-issue">Why is this an issue?</h4>
Simply put, the more plugins you install, the more your website performance suffers. Sadly, even plugins developed by Automattic (the mother company of WordPress) can cause massive slowdowns in load time and performance (I'm talking to you Jetpack). While the intentions of the developers who are releasing the plugins are good, this often leaves those running WordPress with the task of updating plugins constantly.
<h3 id="old-plugins-and-no-warnings">Old Plugins and No Warnings</h3>
On top of this, a HUGE percentage of the plugins in the WordPress repository is old and out of date yet still available to install on your system. This is a huge issue as these older plugins still exist and are not removed. There really needs to be an automated system that removes plugins older than say, one year, automatically if they are not updated otherwise someone can unknowingly install something that can expose their website to vulnerabilities.
To test out this, I was able to install (without any warning whatsoever)  a plugin from 2008 on my system unknowingly. How does something like this happen? The plugin search capability within WordPress does not show the date the plugin was developed or warn you that it might not be compatible unless you hit the details button. If you search and read the excerpt of a plugin and think it's what you are looking for, you can hit install and not have any idea that the plugin is 4 years old and likely to cause massive problems with your system.
To be blunt, this is a complete joke and I'm floored that the repository hasn't been purged of this old garbage by now, or at the very least, a warning hasn't even been implemented that checks the date and compatibility against your system and alerts you (or better yet prevents you) from installing a plugin that isn't current.
Don't believe there are a ton of old plugins? <a href="https://wordpress.org/plugins/search/twitter/page/329/"> Check this link. </a> This is just a small sampling of a huge problem. Do you really think installing something developed for the release of WordPress from 2008  would be a good idea?
**Update: WordPress has made some changes to their plugin directory to attempt to identify compatibility and updated dates but there are still major issues. While they have begun to rank more updated plugins and ones that are tested with the most current release first and older ones far back in the directory, you are still able to install old plugins with absolutely no warning. Today, as a test, I  attempted to install a plugin that was 6 years old on my WordPress install and it worked perfectly with no warning. This is a major security issue and a huge concern that needs to be addressed as far as  I'm concerned.**
<h3 id="constant-updates">Constant Updates</h3>
You see, as a new person who is using WordPress for the first time seeing an update notice, you assume it's a good thing to do it for security reasons. The problem with this is that more often than not, a  simple plugin update has the potential to bring your site down hard and leave you scrambling to find a developer to help you figure out what just happened.
To be fair, this isn't a WordPress specific issue (although it is very common with WP) but rather an issue with a significant number of  CMS that rely on plugins (and believe me, the list is long).
A simple solution to this would be to have a fail-safe in place that copies your website, performs the update in a sandbox and, if everything goes well, then executes it on the main site. However, this type of system isn't very common unless you are using a WordPress-managed hosting solution like <a href="https://wpengine.com/plans/">WPEngine</a> that allows you to have a dev copy to test updates on.
<h3 id="conclusion">Conclusion</h3>
WordPress isn't a bad CMS and I'm not attempting to claim that it is.  What I am saying is that, like all CMS out there, it has its faults and specific use cases when it's best recommended.
The fact of the matter is, there are many other CMS that could do a  better job in situations where WordPress ends up getting recommended and these system simply don't have the same word of mouth or marketing prowess that WordPress does, therefore they never get explored.
The problem with plugins is that they cause bloat and bloat means your website slows down. Sure, you can use a caching plugin but that in itself is also a plugin developed by a third party and if you want support, you have to purchase that separately. Why caching is not built into WordPress as of yet still eludes me.
Can WordPress be a good option for a realty website, a law firm or something similar? Absolutely but rather than making a recommendation based on no information adds no value to a conversation. It's important to ask qualifying questions and find out what the individual needs and wants from a project, how it will be used, who will be using it, and so on before attempting to help trim down the list of content management systems.
<h2 id="joomla-is-not-the-best-cms">Joomla is NOT the Best CMS</h2>
There are lots of people that love Joomla and that's great. The  Joomla community has really helped shine the light on open source products on the market. It is, however, simply not the best CMS out there.
<h3 id="the-plugin-game">The Plugin Game</h3>
Joomla suffers from the exact same issue that WordPress suffers from when it comes to plugins. Plugins are not tested against the system by  Joomla core developers before being added to the repository (this same  issue is persistent across a ton of CMS and isn't Joomla specific)and there are also a significant number of outdated plugins from 2010 – 2012  throughout the Joomla extensions directory.
I haven't had an opportunity to test out if Joomla will let you install an outdated plugin or not as their Joomla demo was not functioning correctly for me in order to test this so I cannot speak to  that capability on the latest version. Hopefully, it blocks outdated ones or at least gives a warning.
<h3 id="hacked">Hacked?</h3>
Joomla websites, for some reason, also seem to have a high rate of hacking attempts against them. I don't blame this on Joomla specifically but I think it's more due to the fact that Joomla is popular and therefore, hackers focus on it and target websites using it specifically. This happens just as often with WordPress to be sure but I  tend to hear more often from people who have attempted to use Joomla,  been hacked, and are looking for new solutions.
No, I am not making this up. It's the #1 thing I am contacted about.  To those Joomla fans out there that are ready to freak out that I  mentioned this, I am not saying Joomla is the most hacked CMS by any stretch. I am simply pointing out that in my case, I am contacted about it more often than any others.
In Joomla's defense, I personally think this is largely due to the core issue in this post.. Joomla being recommended for projects it isn't best suited for. What I mean by this is the more people that attempt to set up Joomla with no knowledge of the CMS and that are using it for a  purpose that differs from its core strengths, the more likely they are to make mistakes and end up with a hacked site.
<h3 id="poor-recommendations-poor-experience">Poor recommendations = Poor Experience</h3>
I say this because products such as Joomla and Drupal tend to be geared more towards those familiar with content management systems more than say, WordPress would be. They are slightly more advanced products.  In my mind, I see the top three in order of difficulty: WordPress,  Joomla, Drupal (Beginner user, Intermediate user, Advanced user).  Improperly using a CMS for a situation it's not best suited for can result in problems and a poorly configured system which in turn, can lead to issues down the road.
Joomla also tends to be a bit more advanced than WordPress and those who recommend it to new users who don't have experience with content management systems or have never used one before are doing them and the product a disservice. There are far easier CMS out there but Joomla is definitely on the right track lately with its releases and is getting much better (the interface is light years above what it was in the 2.5  series).
<h3 id="halfway-house">Halfway House</h3>
In some ways, Joomla is halfway between WordPress and Drupal.
As previously stated, it's in the middle when it comes to usage difficulty, but this is also true for Joomla's general flexibility and functionality. WordPress can be stretched – in theory at least – to create a very wide range of website types, from blogs to directories.  Drupal, which will soon be discussed, can be used to create almost any kind of website thanks to its building block nature.
Joomla doesn't stretch quite as far as WordPress, and on the occasions that it does, you can be sure the developers had an uncomfortable time making it happen. Likewise, Joomla cannot be used as a  framework to piece together website elements the same way Drupal does.  Joomla is the piggy in the middle. It works for some, but for others, it only serves to frustrate.
<h3 id="conclusion-1">Conclusion</h3>
As you can see, like WordPress, Joomla has plenty of issues too and while it is a good product, it's not the best CMS on the market nor is it suitable to just recommend it for anything without thinking things through carefully and planning out a use case to see if it's a good fit.
<h2 id="drupal-is-not-the-best-cms">Drupal is NOT the Best CMS</h2>
Here's where things get interesting. In my opinion, Drupal isn't a  CMS. It's a CMF. This stands for content management framework and basically means that you can think of Drupal like Lego, you can build anything you want with it with virtually no limitations. It truly is an amazing product BUT (and here's the big problem) people still tend to recommend it for projects that require way less complex and easy solutions.
As I've mentioned numerous times already, this is not helping your favorite CMS succeed. This does a disservice and causes someone to attempt to use it for a purpose it isn't intended for (or that it isn't best suited for) and end up frustrated. We all know what frustrated people do right? They spread the word about how frustrated they are.
So, rather than just saying something unhelpful like “Use Drupal,  it's the best!!!” perhaps you should consider what Drupal was designed to do and what projects it is best suited for before making a  recommendation.
<h3 id="the-module-or-plugin-conundrum">The Module (or plugin?) Conundrum</h3>
To Drupal's credit, they've done something right with their module directory (same as plugins for those of you who don't get the lingo).  They have a drop-down so you can ensure you only see modules that are under active development and are actively maintained.
Why do you not do this Joomla and WordPress? Yes, I'm talking to you.
Personally, I see no reason for maintaining these downloads but perhaps I am missing something here. I will say that in my opinion,  Drupal has the best modules directory of the lot so they get bonus points there.
<h3 id="it-just-ain-t-easy">It just ain't easy</h3>
Let me apologize in advance to all Drupal fans for this next statement. Drupal simply isn't easy to use. In fact, it's one of the more complex content management frameworks out there, and people who think setting up Drupal properly is a quick and easy process are definitely going to be in for a shock.
Drupal can be massively overwhelming to a new user but, in the right hands, just like Joomla and WordPress, it can also be great when used properly.
<h3 id="conclusion-2">Conclusion</h3>
Of the top three, I think Drupal has the most potential for a wider variety of projects considering how versatile it is and the fact that it is, first and foremost, a framework for building complex projects and web applications.
<h2 id="so-what-is-the-best-cms">So What is the Best CMS?</h2>
This may come as a complete shock to everyone but..
Put simply, there isn't one and there never will be.
People who ask the question “What is the Best CMS” are just like the people who ask the guy playing Everquest “What is the Best Class”. It's a  question that, no matter the context, simply cannot be answered accurately because there are way too many variables to consider.
A gentleman I admire, Adriaan Bloem, I think said it best in his post titled ” <a href="http://offandonline.net/there-is-no-best-cms/"> What's the Best CMS? </a> ” on his personal blog. To quote him:
Not only is there no “best CMS” in general; there isn’t even a best CMS for you. 
All of these tools have drawbacks and shortcomings. Getting the right one means getting one that is the best fit for your scenarios and constraints. But it’s equally important to know the drawbacks. You’re not just committing to the awesome advantages — you’ll always get annoying problems in return. If you know about these in advance instead of ignoring them, you can live with them — and mitigate the problem. Go in eyes wide open.
– Adriaan Bloem, <a href="http://offandonline.net/there-is-no-best-cms/"> OffandOnline.net</a>
Well said Adriaan. I couldn't have said it better myself.
So, to all of you out there who think your CMS is the best, I hate to break your heart but it isn't. Nobody has the best CMS because there is not the best CMS nor will there ever be.
So, what content management systems should you consider trying instead of these three? Here are some alternatives. Note that if your  CMS is not listed, it's not a slight, I have chosen a few example solutions off the top of my head to mention. The position in this list is based on my opinion based on experience. Hopefully, you find them helpful.
For Bloggers: I list 15 great alternatives here: <a href="/minimalist-blogging-platforms/"> Simple Blogging Platforms</a>
There are plenty of other options as well. If you need assistance, <a href="/contact/">drop us a line for help</a>.
Leave your thoughts in the comments below.

WordPress, Joomla and Drupal are NOT the Best CMS

mike-johnston

Nebo, a human-centered agency built for the digital age has announced the launch of <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=2666330-1&amp;h=3773552737&amp;u=http%3A%2F%2Fwww.nebovoice.io%2F&amp;a=NeboVoice+CMS" rel="nofollow">NeboVoice CMS</a> to offer voice services to marketers. This standalone solution for voice apps and skills follows the announcement of the <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=2666330-1&amp;h=78120523&amp;u=https%3A%2F%2Fwww.neboagency.com%2Fabout%2Fpress-room%2Fnebo-launches-beta-voice-functionality-to-its-content-management-system-cms%2F&amp;a=beta+Voice+CMS+functionality" rel="nofollow">beta Voice CMS functionality</a> that was added to <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=2666330-1&amp;h=2060973223&amp;u=http%3A%2F%2Fwww.nebocms.com%2F&amp;a=NeboCMS" rel="nofollow">NeboCMS</a> earlier this year.
The NeboVoice CMS gives brands the ability to more easily capitalize  on future opportunities in a rapidly growing space. Much like the  functionality of the base CMS, the standalone NeboVoice CMS integrates  with Amazon Alexa and Google Home allowing marketers to publish audio,  video, image and text-to-voice content to skills, actions and flash  briefings. Content is able to be published in real-time or scheduled  allowing users to create better experiences for their audience.
<blockquote>"One of the biggest barriers to creating voice apps and skills is the  lack of easy-to-use technology to manage and push voice content," said Jenn Vickery, Senior Vice President of Marketing at Nebo.</blockquote>
According to TechCrunch, voice assistants in use will triple to eight  billion by 2023. In 2019, Amazon surpassed 100,000 Alexa Skills on its  devices globally, while Google topped more than one million unique  Google Actions available to users. Along with the creation of the  NeboVoice CMS, Nebo has a fully dedicated Voice team to offer clients  the ability to take advantage of current voice capabilities and trends.
<blockquote>"Voice is the fastest growing consumer technology in the history of the world," said Jay Goodwin,  Strategist and Voice Team Lead at Nebo. "Brands and marketers are  trying to figure out what their voice strategy should be and how to  implement and manage their solutions. We want to empower them to do that  on their terms."</blockquote>
To learn more about the NeboVoice CMS visit <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=2666330-1&amp;h=4184991744&amp;u=http%3A%2F%2Fwww.nebovoice.io%2F&amp;a=www.NeboVoice.io" rel="nofollow">www.NeboVoice.io</a>. To learn more about Nebo and its human-centered approach to marketing, visit <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=2666330-1&amp;h=3537344776&amp;u=http%3A%2F%2Fwww.neboagency.com%2F&amp;a=www.neboagency.co" rel="nofollow">www.neboagency.co</a><a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=2666330-1&amp;h=2439226807&amp;u=http%3A%2F%2Fneboagency.com%2F&amp;a=m" rel="nofollow">m</a>.

Nebo Launches Cross-Platform Voice CMS Framework For Brands And Marketers

<a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=2661776-1&amp;h=3751995207&amp;u=https%3A%2F%2Fagilitycms.com%2F&amp;a=Agility+CMS" rel="nofollow">Agility CMS</a> announced its first round of funding with <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=2661776-1&amp;h=3863242703&amp;u=https%3A%2F%2Fvenbridge.com%2F&amp;a=Venbridge%E2%80%AFLtd.%E2%80%AF" rel="nofollow">Venbridge Ltd. </a> This capital will be used to help promote new packages and offerings,  available today, that support a Content-First approach to building and  managing digital properties. This approach makes it easier  to create faster websites, mobile apps, and essentially any digital  solution using content from a central repository.
<blockquote>"We are thrilled to be able to contribute to Agility CMS's growth trajectory through this funding," said Garron Helman, CEO of Venbridge Ltd. "At  Venbridge, our goal is to support Canadian companies as they scale  their operations, develop their technologies, and reach a wider  client-base, so we're very excited for Agility CMS's future expansion."</blockquote>
Agility CMS is building on the momentum they initiated upon selling  their professional services division in 2018 and strengthening their  partner network. While a decoupled architecture has always been a  strength, now the company is more tightly focused on the newer tools and  practices to enable those partners and developers to work faster with  more flexibility. Their reference architecture allows content to  be defined, federated and shared across an entire organization.
<blockquote>"This funding will allow us to invest time and energy into the  Content-First approach of our platform and educate customers, partners  and developers on how to execute on this," said Jon Voigt, CEO. "We're  helping people digitally transform their whole mindset on new ways to  build their content and platform architecture in order to empower their  team. The result is faster teams, better platforms and more digital  success."</blockquote>
Unlike traditional models, where a single website is tightly linked  to a CMS installation, Agility CMS uses a different approach. An  organization can arrange its content in an appropriate structure and  share that content to any of its online properties. That structure is  called Content Architecture, and it includes Shared Lists, Items and  Templates, as well as custom fields that are specific to each  organization. This structure can last well beyond the lifetime of any  single app or website.
<blockquote>"Many of our top customers have re-used or built upon the same  Content Architecture for many iterations of their web properties," said Joel Varty, President. "Website  and app front-ends come and go, and our customers can now build them  even faster by leveraging their existing content investments, using  technologies such as JAMstack and Static Site Generators."</blockquote>
Agility CMS has also combined its other offerings into all-in-one  bundles, something no other Content-First or Headless CMS vendor has  done. These packages include Page Management, Ecommerce, Online  Ticketing, User Generated Content, Website Search, and a robust Support  package with an SLA.
Please visit <a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=2661776-1&amp;h=3376631391&amp;u=https%3A%2F%2Fagilitycms.com%2Fproduct%2Fpricing&amp;a=agilitycms.com" rel="nofollow">agilitycms.com</a> to explore the new packages.

Agility CMS Secures Funding to Help Customers Build a Faster Web

Umbraco today launched Umbraco Heartcore, a software-as-a-service (SaaS) “headless” content management system (CMS) for easily structuring and sharing content across multiple platforms, devices and channels. Available software development kits (SDKs) let app developers use the software language and platform of their choice to build a highly configurable and easy-to-use content management infrastructure for any website, smartphone, smartwatch or other smart (Internet of Things—IoT) device. Unlike other headless CMS platforms, Umbraco Heartcore is built on the flexible, friendly and full-featured open source Umbraco CMS, and inherits its mature and powerful capabilities to intuitively organize large volumes of content.
Headless is defined as a back-end-only CMS built as a content repository that makes content accessible via a RESTful application program interface (API) for display on any device. While traditional CMS platforms are ideal for managing content on a single website, a headless CMS allows developers to create and maintain multiple digital platforms with synchronous content updates.
“With Umbraco Heartcore, it’s never been easier to ‘future-proof’ and facilitate content creation and organization across myriad devices,” said Kim Sneum Madsen, Umbraco’s chief executive officer. “Half a million websites rely on the powerful yet friendly capabilities of the Umbraco CMS, so we are well-positioned to help companies expand their digital footprint beyond websites to reach audiences through new channels and devices. With its logical content structure capabilities, the ultimate editing experience Umbraco is known for, and the ability to use the software of their choice for development, Heartcore is poised to be the platform of choice for both long-time and new Umbraco users.”
<h2>Umbraco Heartcore Organizes Content for All Developers, Multichannels</h2>
Umbraco Heartcore uniquely lets editors create a logical content structure so they can more easily and more quickly manage, find and update large amounts of content. For example, a main branch of the content tree could be “Movie genres” with sub-branches such as “Thrillers,” “Romance” and “Science Fiction.” The actual “Movies” would be located below the genres, and editors could make new movie content available by creating new movies, placing them into the appropriate genres and adding additional relationships such as “Starring actors” or “Subtitles”, “Synopsis”, “Trailers” and “Related movies.” This content would be made available on websites, streaming services, or in ad campaigns, or any other relevant context.
In addition to this unique organizational structure, Umbraco Heartcore offers:
Greater flexibility when integrating new delivery formats and introducing advanced or mobile functionality to an application Decreased development time, deployment and user testing to get content in front of customers faster Enhanced security, including straightforward user management that ensures that each user only has access to relevant, permitted areas Overall better performance when deploying information to end users Immediate software and API upgrades through the Umbraco Cloud
<h2>SDKs Make Heartcore Accessible to Any Developer, on Any Platform</h2>
In addition to the well-structured back-office, Umbraco Heartcore offers SDKs that allow any developer—even those who aren’t familiar with Umbraco—to use their chosen language to develop applications. SDKs for NodeJS and .NET Core are available today, making it easy to get started with Javascript and C#. Other SDKs will be available soon, but if developers want to use Umbraco Heartcore with another language now or want to create their own client library, they can use the full RESTful APIs to create and consume Umbraco content.
Heartcore is available for a 14-day free trial at <a href="http://icm-tracking.meltwater.com/link.php?DynEngagement=true&amp;H=btYXC68syxmDVppbhVzFoYHdeMNV9070xvOlf%2FNdDQ0wXj6aidRhm8dpvjh%2Fxd2DSMiI7e8D%2B0LK0FW3kBzlrgqLzJ6ibLoDlzxGyWvtRFLiwHKbnu857g%3D%3D&amp;G=0&amp;R=http%3A%2F%2Fwww.umbraco.com%2Fheartcore&amp;I=20191202142606.000009ee62b1%40mail6-114-ussnn1&amp;X=MHwxMDQ2NzU4OjVkZTE2ZDkzN2I5OWRiMzIxNTg0NzliNTs%3D&amp;S=okv5DvvSDNNjhaFsQhNb7La5TeapUMEkOhXsTNXBl0I" target="_blank" rel="noopener noreferrer">Umbraco.com/heartcore</a>.

Umbraco Launches Heartcore, the Most Intuitive Headless Content Management System (CMS) to Manage Large Volumes of Content Across Any “Smart” Platform

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